At ALLDATBUTTER, born in Philly and spreading nationwide, we’re rewriting the rules of self-care.
Clean skincare just got bougie, and we’re all about blending that local cool-girl individuality into a nationwide vibe.
Just because it’s pure and packed with real, wholesome ingredients doesn’t mean it can’t be luxurious and a little edgy.
We’re here for those who want to stand out and take self-care seriously, with a wink and a lot of style.
Welcome to the Butter Lovers community—where clean meets a little extra flair. Spread the love!
Handcrafted
Small Batch
Made with Love
Handcrafted Small Batch Made with Love
Meet Melinda, Founder of ALLDATBUTTER
Hey hey — I’m Melinda. Proud owner and founder of ALLDATBUTTER. First things, welcome and thank you for trusting me with your self-care.
This brand is my labor of love. If I wouldn’t buy it and use it myself, I won’t sell it. That’s my promise.
My collection reflects my taste, my values, and my love for natural luxe skincare. I studied esthetics at Jean Madeline Institute in Philadelphia and worked in a local salon doing facials, waxing, and makeup for weddings, fashion shows, and even the 76ers cheerleaders — all while running a small at-home spa. I loved every second of it.
Life shifted when I was diagnosed with Multiple Sclerosis. I had to step back from the beauty industry and focus on my health. That challenge changed everything. I started paying closer attention to what I put into my body — and what I put on my skin.
When I couldn’t find body butter without fillers and artificial ingredients, I grabbed a hand mixer and made my own. I always started with my personal favorite: Raw Shea Butter.
At the time, I was studying writing and public speaking, preparing for a coaching career. I was making Whipped Body Butter for myself — I started sharing it with friends and family. Soon people were asking for jars. Offering to pay. That’s when I realized this wasn’t just a hobby — it was a market.
What began as a personal ritual has grown into something I now get to share with you.
Every jar is crafted with intention, care, and love.
Thank you for being part of the Butter Lovers community. You’re the reason this dream keeps growing.
Melinda Petrongolo (Pet-ron-go-lo)
#BeKindStayMoist
Our Promise
Ethical, because being a Baddie starts from within.
From Ghana, to Harlem, to ALLDATBUTTER.
From my hands, to yours.
Simplicity
Only 2-3 ingredients per Butter.
Authentic, keeping it real, and spreading ALL DAT LOVE.
Made with love and good intentions, always.
If I wouldn’t buy it, I wouldn’t sell it.
~ Melinda
Guaranteed
Because we believe in our Products.